Khitab Marketing
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Merchandising & retail execution · UAE

Retail execution
you can see.

Khitab Marketing puts trained merchandising teams inside UAE stores to install, maintain and verify your displays, planograms and campaigns — with photographic proof from every visit.

  • Merchandising
  • Retail execution
  • Trade marketing
  • Picture of Execution
  • Retail audits
Gift card and gaming display wall merchandised in an electronics storeIn store

Brands & retail environments we work with

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How we work

From brand strategy to store execution.

One accountable team from the first brief to the final report — so nothing is lost between your plan and the shelf.

  1. Step 01

    Brand brief

    We align on objectives, stores, timelines and your execution standard.

  2. Step 02

    Campaign planning

    Store lists, visit routes, materials and checklists are prepared.

  3. Step 03

    Merchandiser deployment

    Trained field teams are briefed and scheduled to each location.

  4. Step 04

    Store execution

    Displays, planograms and materials are installed and maintained.

  5. Step 05

    Picture of Execution

    Every completed activity is photographed and validated.

  6. Step 06

    Reporting & insights

    You receive store-level reports, exceptions and recommendations.

Gift card wall display concept with cards organised by brand and category

Gaming · Gift cards · Prepaid
Our core categories

Gaming & gift card specialists

Built for categories that never stand still.

Gaming, gift cards and digital prepaid products need more frequent attention and more precise execution than most categories. That is where Khitab focuses.

  • Denominations sell through fast

    Popular values go out of stock quickly. Frequent checks keep every price point on the rack.

  • Launches run to fixed dates

    Game releases and gaming events leave no room for late installation.

  • Racks are easily disrupted

    Cards get moved, mixed and hidden. We restore the planogram on every visit.

  • Promotions change constantly

    Seasonal offers, POSA updates and new SKUs need precise, timely execution.

Picture of Execution

Don’t take our word for it. See it.

Every visit ends with photographic proof. Our merchandisers capture the result in store, we validate it against your standard, and you receive evidence store by store.

  1. 1

    Store visit

    A Khitab merchandiser visits the store on the agreed schedule.

  2. 2

    Execution

    The activity is carried out against your brief and checklist.

  3. 3

    Photo capture

    Before and after photos are captured on site.

  4. 4

    Validation

    Photos are checked against the agreed execution standard.

  5. 5

    Client reporting

    You receive store-level evidence and a clear summary.

BeforeAfter

Drag to compare a shelf before and after a Khitab visit.

  • Time-stamped evidence

    Visit time and store recorded with each photo set, where applicable.

  • Store-level reporting

    See results for each location, not just a campaign average.

  • Before & after

    Clear visual comparison of the shelf before and after our visit.

  • Compliance verification

    Execution checked against planogram and campaign guidelines.

  • Campaign transparency

    Know what was delivered, where, and what still needs attention.

Execution across UAE retail

One team. Consistent execution in every store.

We plan routes, brief merchandisers and run multi-store roll-outs so your campaign looks the same in every participating location — not just the flagship.

  • Hypermarkets & supermarkets
  • Electronics retailers
  • Gaming specialists
  • Mall stores & kiosks
  • Convenience & forecourt
  • Department stores
Khitab Marketing field team in branded uniforms beside a Khitab van in Dubai

Khitab field team, UAE.

Retail locations serviced
[NUMBER OF STORES]
Field merchandisers
[NUMBER OF MERCHANDISERS]
Emirates covered
[EMIRATES COVERED]
Store visits per month
[MONTHLY STORE VISITS]

Display solutions

From idea to visibility.

We take care in planogram design and produce, deliver and maintain display solutions that bring brands to life at the point of sale.

  • FlexiTower free-standing gift card display concept in Khitab brand coloursDisplay concept

    FlexiTower

    01

    A compact, free-standing gift card tower for high-traffic spots with limited floor space.

  • Gift Card Mall wall display concept with gift cards organised in brand columnsDisplay concept

    Gift Card Mall

    02

    A full gift card wall organised by category and brand for clear shopper navigation.

  • Counter tents, roll-up banners and wobblers concept in a retail settingDisplay concept

    Tents, Roll-ups & Wobblers

    03

    Counter tents, roll-up banners and shelf wobblers that draw attention at the point of sale.

  • Scan-to-explore QR display concept next to a smartphone showing a digital catalogueDisplay concept

    Embedded QR

    04

    QR-enabled displays that connect in-store shoppers to digital catalogues and offers.

Need reliable retail execution in the UAE?

Tell us about your brand, your stores and your timeline. We will come back with a clear execution plan.